关键词
Quality, television, programming, information
摘要
Quality in television has been conceived as: diversity in contents and genres, plurality of opinion and perspectives, long term financial objectives, and professionalism in planning, programming, and execution. Today, because of «seduction strategies», programs have turned into formats; programming has changed from vertical to horizontal; audience wars turn the spectators into a public to be conquered, but also served. The relations of supply and demand are now on a new level where a generalist television conceived for broadcasting is possible and, with the expansion of the digital television there is also place for programs for a reduced public.
参考资料
BLUMLER, J.G. (1992): Television and the public interest. Londres, Sage.
BRUNO, M. (1994): Neotelevisione. Mesina, E. Rubbetino; 19
CORTES, J.A. (1999): La estrategia de la seducción . Navarra, Eunsa.
COSTERA, L. (2003): «What is quality televisión news. A plea for extending the profesional repertoir of newsmakers», en Journalism Studies , vol.4, nº1; 15-29.
GARCÍA AVILÉS. J. A. (1996): «Algunos parámetros del periodismo de calidad en Televisión», en VVAA: Ecología de la Televisión: tecnologías, contenidos y desafíos empresariales. Pamplona, Eunate.
GONZALEZ, J. (1992): El discurso televisivo: espectáculo de la modernidad. Madrid, Cátedra.
JAKOBSON, R. (1975): Ensayos de lingüística general . Barcelona, Seix Barral.
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Blanco-Mallada, L. (2005). Standards of quality in TV and their valuation. [Estándares de calidad en televisión y su valoración]. Comunicar, 25. https://doi.org/10.3916/C25-2005-105