关键词

Value analysis, design quality, audiences, expectations

摘要

If we attend to the way TV programmes are designed, produced and broadcasted, we realize that their design, in many cases, is intended not to the neccessities and expectations of those to whom is aimed, namely, the televison viewers, but to the artistic taste of the proprer designer. In addition, we suspect that, too often, the transition from the Idea to the Product is carried out intuitively and without any methodology. If motor industry designed cars and sold them in the same manner we do TV programmes, it would fall into a deep crisis a long time ago. In general terms, any industry can afford to design its products by the trial and error method; far from it, they start from the study of the neccessities of potential customers in order to reach, by a logical proccess, the final design. In the audiovisual industry, the product is designed, more often than recommendable, before it is known to whom it will be sold, what time it will be broadcasted, which is the viewer sociodemographic profile and what he or she expects from TV. Applying Value Analysis techniques, which are well-established industrywide, would help to recover from this rift between viewers and designers, and to achieve the ideal balance between the customer neccessities and expectations and the TV programme conceptual design, as well as all the production factors. This way, it would guarantee at the same time the two aspects of quality: Conformity Quality and Design Quality.

参考资料

Fundref

这项工作没有任何财政支持

Crossmark

技术信息

度量

这篇文章的度量

浏览次数: 0

对摘要的解读:

PDF下载:

的全部指标 25

浏览次数: 0

对摘要的解读:

PDF下载:

被引用

引述 Web of Science

目前没有引用这个文件

引述 Scopus

目前没有引用这个文件

引述 Google Scholar

目前没有引用这个文件

下载

替代指标

如何引用

del-Valle-Suárez, J. (2005). Value analysis and audiovisual production quality. [La calidad de la producción audiovisual desde el análisis del valor]. Comunicar, 25. https://doi.org/10.3916/C25-2005-149

分享

           

Oxbridge Publishing House

4 White House Way

B91 1SE Sollihul United Kingdom

行政管理

编辑部

Creative Commons

本网站使用cookies来获取用户导航的统计数据。如果您继续浏览,我们认为您接受其使用。 +info X