Ключевые слова
Media literacy, media education, ecosystem, Generation Y, literacy, policy, media policy
Резюме
This research article proposes a systematic way to disseminate media literacy education in Thailand, based on the UNESCO’s media and information literacy competencies. A media literacy learning schema was constructed using a mixed-method research before it was verified for efficacy and practicality by the in-depth interviews of media literacy experts. The interview data resulted in “the Ecosystem of Media Literacy” as a holistic and systematic approach to disseminate media literacy education. The Ecosystem of Media Literacy posits that the learning schema works in an environment that supports media literacy, with each component operating interdependently and in parallel with each other. It consists of the Media Literacy Learning Schema (Learners, Facilitators, Curriculum, and Pedagogy), the Society (Community, Civic Sectors, Media, and Parents), and the Policy. It is believed that using the Ecosystem model can lead to a behavior change among learners, the ultimate goal of education. In other words, media literacy will become a way of life. The Interview data also resulted in a new finding that Thailand’s media literacy components should consist of access, analyze and evaluate, reflect, and create, instead of access, evaluate, and create that the country has been using as a framework for over a decade. The findings of this research are applicable to other cultures with different groups of learners, with minor adaptations that can serve as a provisional policy guideline.
Ссылки
Link DOI | Link Google Scholar
Benjarongkij, Y. (2011). Summary of Findings and Suggestions for Thai Media Reform. Journal of Public Relations and Advertising 4(1). (http://goo.gl/AL6PtX) (2016-05-14).
Cyberwise1. (2011, June 26). What is Digital Citizenship? (https://goo.gl/JGsFf2) (2015-02-03).
European Commission (2007). Study on the Current Trends and Approaches to Media Literacy in Europe. (http://goo.gl/yfHovY) (2016-05-18).
Hobbs, R. (2010). Digital and Media Literacy: A Plan of Action. Washington, DC: The Aspen Institute. (http://goo.gl/nQzdxy) (2015-08-19).
Link DOI | Link Google Scholar
Main, D. (2013). Who are the Millennials. (http://goo.gl/kWDDxw) (2015-02-25).
Martens, H. (2010). Evaluating Media Literacy Education: Concepts, Theories and Future Directions. Journal of Media Literacy Education, 2(1), 1-22.
Moeller, S., Joseph, A., Lau, J., & Carbo, T. (2011). Towards Media and Information Literacy Indicators. (http://goo.gl/bKjtkL) (2015-08-20).
Potter, W.J. (2008). Media Literacy. Los Angeles: Sage.
Preetiprasong, I. (2008). National Strategies for the Development of Safe and Creative Media for Thai Children. (http://goo.gl/9q5hOv) (2016-05-14).
Pungente, J. (n.d.). Criteria for a Successful Media Education Program. U.S.: Center for Media Literacy. (http://goo.gl/3zJxUU) (2015-06-10).
Ribble, M. (2015). Nine Themes of Digital Citizenship. (http://goo.gl/19tp) (2016-05-21).
Sakamoto, A., & Suzuki, K. (2007). Media Literacy: The Development of the New Communication Skill. In Uchida & Sakamoto, (Eds.), Communication Abilities to Survive the Risk Society. Tokyo: Kaneko Shobo (pp.111-132). (http://goo.gl/UjxxDC) (2016-05-15).
Stein, J., & Sanburn, J. (2013). The New Greatest Generation. Time, 181(19), 26.
Thai Journalists Association. (2015). Media Reform. (http://goo.gl/SG3fcx) (2016-05-14).
Thai Netizen Network. (2014). Thai Kids Lacks Online Media Literacy. (http://goo.gl/OckIOw) (2016-05-14).
The Office of Communications. (2013). Media Literacy: Information about Ofcom’s Media Literacy Activities. (http://goo.gl/tmxx9j) (2015-05-21).
Thoman, E., & Jolls, T. (2005). Literacy for the 21st Century: An Overview and Orientation Guide to Media Literacy Education. (http://goo.gl/dPTdiB) (2015-01-29).
UNESCO. (2013). Global Media and Information Literacy Assessment Framework: Country Readiness and Competencies. (http://goo.gl/FJoWiu) (2015-04-04).
Zacchetti, M. (2007). Media Literacy: A European Approach. Medien Impulse, 61. (http://goo.gl/tJmlbO) (2015-10-20).
Fundref
Эта работа не имеет финансовой поддержки
Crossmark
Техническая спецификация
Получила: 23-10-2015
пересмотренный: 22-12-2015
Принятый: 11-05-2016
OnlineFirst: 15-07-2016
Дата публикации: 01-10-2016
Время пересмотра статьи: 60 дней | Среднее время пересмотра вопроса 49: 27 дней
Время принятия статьи: 201 дней | Время приема Номер 49: 86 дней
Время редактирования препринта: 299 дней | Выпуск препринта среднего времени редактирования 49: 185 дней
Время редактирования статьи: 344 дней | Среднее время редактирования журнала 49: 230 дней
метрика
Метрики этой статьи
Просмотров: 33582
Ознакомление с аннотациями: 26110
загрузки PDF-файлов: 7472
Полные метрики 49
Просмотров: 420123
Ознакомление с аннотациями: 331633
загрузки PDF-файлов: 88490
Цитируется
Цитаты в Web of Science
Wu, Bing; . Patient Continued Use of Online Health Care Communities: Web Mining of Patient-Doctor Communication ONLINE INFORMATION REVIEW, 2018.
https://doi.org/10.2196/jmir.9127
Barbon Perez, Olga Gloria; Romero Fernandez, Ariel; Rodriguez Lopez, Jorge; de Lucas Coloma, Luis; Gil Aviles, Rosendo; . Values in the got talent era DILEMAS CONTEMPORANEOS-EDUCACION POLITICA Y VALORES, 2019.
Vizcaino-Laorga, Ricardo; Martinez Pastor, Esther; Serrano Maillo, Isabel; . Just Within the Limits of the Law: Minors from Consumers of Advertising to Creators of Advertising in Spain KOME-AN INTERNATIONAL JOURNAL OF PURE COMMUNICATION INQUIRY, 2019.
https://doi.org/10.17646/KOME.75698.99
Saez, Virginia; . Characteristics of media literacy education at the secondary level: An Argentinian case study ACTUALIDADES PEDAGOGICAS, 2019.
https://doi.org/10.19052/ap.vol1.iss74.5
#EANF#; . The Media Education in Secondary School from the curricular designs Entramado, 2019.
https://doi.org/10.18041/1900-3803/entramado.2.5629
Hassan, Mohd Sufiean; Mahbob, Maizatul Haizan; Allam, Siti Nurshahidah Sah; . Psychometric Analysis of Media Literacy and Strengthening the Integrity of Youth Political Participation JURNAL KOMUNIKASI-MALAYSIAN JOURNAL OF COMMUNICATION, 2020.
https://doi.org/10.17576/JKMJC-2020-3602-09
Suarez-Alvarez, Rebeca; Garcia-Jimenez, Antonio; . Research into the behaviour of minors and young people on social networks using Social Big Data techniques DOXA COMUNICACION, 0.
Popkova, Elena; Vovchenko, Natalia; Yepifanova, Tatiana; Morkovina, Svatlana; . Advanced tools and performance criteria of modern media education MEDIAOBRAZOVANIE-MEDIA EDUCATION, 2017.
Popkova, Elena G.; Vovchenko, Natalia G.; French, Jeff; Sozinova, Anastasia A.; Lebedinskaya, Olga G.; Kovaleva, Olga; . Media Education in the Globalizing World: New Criteria and Priorities MEDIAOBRAZOVANIE-MEDIA EDUCATION, 2017.
Popkova, Elena G.; Vovchenko, Natalia G.; French, Jeff; Boris, Olga A.; Fokina, Olga V.; Lebedinskaya, Olga G.; . Strategic Role of Media Education in the Conditions of Development of Information Economy MEDIAOBRAZOVANIE-MEDIA EDUCATION, 2017.
Rodriguez, WOA; Zuluaga, YEL and Duque, GAC. Research trends in Information Digital and Media Literacy (AMID) in the educational field REVISTA COMPLUTENSE DE EDUCACION, 2022.
Цитаты в Scopus
De Casas Moreno, P., Lazo, C.M., Aguaded, I.. The influence of the sensationalist television programs on the European scene. a case study in Spain, Italy [La influencia de los programas de televisión sensacionalistas en el panorama Europeo: Estudio de caso en españa e italia]), Estudios Sobre el Mensaje Periodistico, .
https://doi.org/10.5209/ESMP.59961
Vizcaíno-Laorga, R., Pastor, E.M., Maíllo, I.S.. Just within the limits of the law: Minors from consumers of advertising to creators of advertising in Spain), KOME, .
https://doi.org/10.17646/KOME.75698.99
de-Casas, P., Vizcaíno-Verdú, A., Aguaded, I. . Sensationalist television and consumer habits in Spain and Italy | [La televisión sensacionalista y hábitos de consumo en España e Italia]), Estudios Sobre el Mensaje Periodistico, .
https://doi.org/10.5209/esmp.67582
Wu, B.. Patient continued use of online health care communities: Web mining of patient-doctor communication), Journal of Medical Internet Research, .
https://doi.org/10.2196/jmir.9127
Hassan, M.S., Mahbob, M.H., Sah Allam, S.N. . Psychometric analysis of media literacy and strengthening the integrity of youth political participation | [Analisis psikometrik literasi media baharu dan pemantapan integriti penyertaan politik golongan muda]), Jurnal Komunikasi: Malaysian Journal of Communication, .
https://doi.org/10.17576/JKMJC-2020-3602-09
Suárez-álvarez, R., García-Jiménez, A. . Research into the behaviour of minors and young people on social networks using social big data techniques | [Investigación del comportamiento de menores y jóvenes en las redes sociales mediante técnicas de social big data]), Doxa Comunicacion, .
https://doi.org/10.31921/DOXACOM.N32A5
Wuyckens, G., Landry, N., Fastrez, P.. Untangling media literacy, information literacy, and digital literacy: A systematic meta-review of core concepts in media education), Journal of Media Literacy Education, .
https://doi.org/10.23860/JMLE-2022-14-1-12
Arcila Rodríguez, W.O., Loaiza Zuluaga, Y.E., Castaño Duque, G.A.. Research trends in Information Digital and Media Literacy (AMID) in the educational field |), Revista Complutense de Educacion, .
Цитаты в Google Scholar
Попкова, Г. Е., Вовченко, Н. Г., Епифанова, Т. В., & Морковина, С. С. (2017). Передовые инструменты и критерии эффективности современного медиаобразования. Медиаобразование, (1).
Popkova, E. G., Vovchenko, N. G., French, J., Sozinova, A. A., Lebedinskaya, O. G., & Kovaleva, O. V. (2017). Media literacy education practices media education in the globalizing world: new criteria and priorities. Медиаобразование, (2).
https://cyberleninka.ru/article/n/17135615
Popkova, E. G., Vovchenko, N. G., Jeff, F., Boris, O. A., Fokina, O. V., & Lebedinskaya, O. G. (2017). Practices strategic role of media education in the conditions of development of information economy. Медиаобразование, (3).
Dilci, T., & Eranıl, A. K. (2019). The impact of social media on children. In Handbook of Research on Children's Consumption of Digital Media (pp. 1-10). IGI Global.
https://revistas.unilibre.edu.co/index.php/entramado/article/view/5629
Vizcaíno-Laorga, R., Martínez Pastor, E., & Serrano Maíllo, I. (2019). Just Within the Limits of the Law: Minors from Consumers of Advertising to Creators of Advertising in Spain. KOME: AN INTERNATIONAL JOURNAL OF PURE COMMUNICATION INQUIRY.
http://real.mtak.hu/93489/1/KOME_JRVP_children%20youtube.pdf
Yuliono, T., Sarwanto, S., & Rintayati, P. (2018). KEEFEKTIFAN MEDIA PEMELAJARAN AUGMENTED REALITY TERHADAP PENGUASAAN KONSEP SISTEM PENCERNAAN MANUSIA. Jurnal Pendidikan Dasar, 9(1), 65-84.
http://journal.unj.ac.id/unj/index.php/jpd/article/view/JPD.091.06
Попкова, Г. Е., Вовченко, Н. Г., Епифанова, Т. В., & Морковина, С. С. (2017). Передовые инструменты и критерии эффективности современного медиаобразования. Медиаобразование, (1).
Popkova, E. G., Vovchenko, N. G., French, J., Sozinova, A. A., Lebedinskaya, O. G., & Kovaleva, O. V. (2017). Media literacy education practices media education in the globalizing world: new criteria and priorities. Медиаобразование, (2).
https://cyberleninka.ru/article/n/17135615
Popkova, E. G., Vovchenko, N. G., Jeff, F., Boris, O. A., Fokina, O. V., & Lebedinskaya, O. G. (2017). Practices strategic role of media education in the conditions of development of information economy. Медиаобразование, (3).
Dilci, T., & Eranıl, A. K. (2019). The impact of social media on children. In Handbook of Research on Children's Consumption of Digital Media (pp. 1-10). IGI Global.
https://revistas.unilibre.edu.co/index.php/entramado/article/view/5629
Vizcaíno-Laorga, R., Martínez Pastor, E., & Serrano Maíllo, I. (2019). Just Within the Limits of the Law: Minors from Consumers of Advertising to Creators of Advertising in Spain. KOME: AN INTERNATIONAL JOURNAL OF PURE COMMUNICATION INQUIRY.
http://real.mtak.hu/93489/1/KOME_JRVP_children%20youtube.pdf
Yuliono, T., Sarwanto, S., & Rintayati, P. (2018). KEEFEKTIFAN MEDIA PEMELAJARAN AUGMENTED REALITY TERHADAP PENGUASAAN KONSEP SISTEM PENCERNAAN MANUSIA. Jurnal Pendidikan Dasar, 9(1), 65-84.
http://journal.unj.ac.id/unj/index.php/jpd/article/view/JPD.091.06
Wu, B. (2018). Patient continued use of online health care communities: web mining of patient-doctor communication. Journal of medical Internet research, 20(4), e126.
https://www.jmir.org/2018/4/e126/
Casas Moreno, P. D., Lazo, C. M., & Aguaded, I. (2018). La influencia de los programas de televisión sensacionalistas en el panorama Europeo. Un estudio de caso en España e Italia. Estudios sobre el Mensaje Periodistico, 24(1), 465-483.
http://eprints.rclis.org/33487/
García-Ruiz, R. Dra. Ana Pérez-Escoda, Universidad Internacional de La Rioja Dr. Ignacio Aguaded, Universidad de Huelva.
http://www.academia.edu/download/53704219/La_investigacion_en_educomunicacion.pdf
Mažeikienė, V. (2018). Media literacy in higher education (Doctoral dissertation, Vilnius: Mykolo Romerio universitetas, 2018).
https://repository.mruni.eu/handle/007/15238
Renés Arellano, P., & Barral Aramburu, S. (2016). Primary school teachers' and students' perception of values and media literacy.
https://repositorio.unican.es/xmlui/handle/10902/12243
Cely, B. Q., Tijo, E. P., Wilches, J. A., & Torres, D. S. (2018). Violencia y ficción televisiva. El acontecimiento de los noventa: Imaginarios de la representación mediática de la violencia colombiana: series de ficción televisiva (1989-1999). Universidad Nacional de Colombia.
Saez, V. (2019). Los rasgos de la educación mediática en el nivel secundario: un estudio del caso argentino. Actualidades Pedagógicas, 1(73), 1-17.
https://ciencia.lasalle.edu.co/cgi/viewcontent.cgi?article=1401&context=ap
Mažeikienė, V. (2018). Media literacy in higher education (Doctoral dissertation, Mykolo Romerio universitetas).
Скачать
Альтернативные метрики
Как процитировать
Nupairoj, N. (2016). The ecosystem of media literacy: A holistic approach to media education. [El ecosistema de la alfabetización mediática: Un enfoque integral y sistemático para divulgar la educomunicación]. Comunicar, 49, 29-37. https://doi.org/10.3916/C49-2016-03
Доля
Oxbridge Publishing House
4 White House Way
B91 1SE Sollihul United Kingdom
Администрация 
Редакция
