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Comunicar Journal 18: Discovering Media (Vol. 9 - 2002)


Agustín Ciudad-González


We remark daily the great importance that the teenager’s magazines have between ours pupils (girls but also boys). These magazines, inside the audiovisual mass media, produce an authentic parallel curriculum, true textbook, really different (and opposed) to the official curriculum ingenuously developed by professors, like the occult curriculum subliminally unrolled at the school. This one must acknowledge the legitimacy of popular culture if doesn’t want to stay marginal respect the stream of powerful socialization’s mediums.


Icons, stereotypes, values, popular culture, gender’s construction, class’s construction