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The television transmits messages of immediate form to the whole audience. The people could not filter the information of innate form. An individual learns how to filter the information. The children could learn attitudes and forms of behaviour through what they see and observe. For that the parents have a important paper in the education of their children and the values that they are supposed to acquire. The investigation has been carried out with parents' group and their respective children of ages between the ten and the fourteen years. The used instrument was in the case of the parents a survey and in the infantile sample the clinical interview, result of a study previous pilot. In this study a series of data of special interest is picked up to close the hours that pass the boys before the television. In this investigation the type of programs is described that they are accustomed to see and relationship between the fiction and the reality.
Educational television, social values, infantile audience