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Comunicar Journal 31: To teach the look. Some proposals to teach watching TV (Vol. 16 - 2008)

Television and young people in Spain


Agustín García-Matilla

Juan-Pedro Molina-Cañabate


The television is still the media with the biggest approach in Spanish homes. Despite this fact, it is no longer the main leisure and fun media for young people in the last years. This article tackles a historical context and aims for explaining some of the reasons why television has lost relevance within young audience. At the same time, the text provides a general perspective about some other screens consumption by young people, as well as it describes some alternative models and highlights new trends.


Television, youth, new technologies, trends, alternative models, leisure, TV monopoly

PDF file in Spanish


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