Archetype and reality on TV: Quality, formats and representation

Authors

  • Julián Pindado

Keywords:

Television, audiences, programs, entertainment, education, popular taste

Abstract

This article arises from some conclusions of the «Wise´s Report » and examines the difficulties to obtain a quality TV at the moment. Data demonstrate that the audiences consume a lot of popular entertainment This fact proves that the way towards a quality TV is very difficult, after years of television channels modelling the audience´s tastes. It is necessary to start from the TV current reality to obtain a formative and cultural TV that includes the experience of «telephiles» generations. If these generations prefer entertainment formats, these formats must be used for an education in values..

Published

2005-10-01

How to Cite

Pindado, J. (2005). Archetype and reality on TV: Quality, formats and representation. Comunicar, 13(25), 101–108. Retrieved from https://www.revistacomunicar.com/ojs/index.php/comunicar/article/view/C25-2005-014

Issue

Section

Dossier (Monographic)