Archetype and reality on TV: Quality, formats and representation
Keywords:
Television, audiences, programs, entertainment, education, popular tasteAbstract
This article arises from some conclusions of the «Wise´s Report » and examines the difficulties to obtain a quality TV at the moment. Data demonstrate that the audiences consume a lot of popular entertainment This fact proves that the way towards a quality TV is very difficult, after years of television channels modelling the audience´s tastes. It is necessary to start from the TV current reality to obtain a formative and cultural TV that includes the experience of «telephiles» generations. If these generations prefer entertainment formats, these formats must be used for an education in values..
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Published
2005-10-01
How to Cite
Pindado, J. (2005). Archetype and reality on TV: Quality, formats and representation. Comunicar, 13(25), 101–108. Retrieved from https://www.revistacomunicar.com/ojs/index.php/comunicar/article/view/C25-2005-014
Issue
Section
Dossier (Monographic)