Palabras clave

Televisión, sociedad multipantalla, alfabetización mediática, contenidos audiovisuales, contexto digital

Resumen

La televisión convencional, en sus inicios medios de comunicación centralizada y de audiencia masiva, se está actualmente transformando y diversificando para acomodarse a las nuevas exigencias y condiciones de los nuevos contextos digitales. Se están produciendo, en este sentido, profundas y progresivas transformaciones en los sistemas de producción, distribución y recepción; en los programas, géneros, y contenidos en general; e incluso en las formas de comercialización y financiación. Este trabajo recoge los nuevos retos de la «sociedad multipantallas» que se abre ya de forma inexorable en nuestro horizonte.

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Pérez-Tornero, J. (2008). Multi-screen society: a challenge for media literacy. [La sociedad multipantallas: retos para la alfabetización mediática]. Comunicar, 31, 15-25. https://doi.org/10.3916/c31-2008-01-002

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