Keywords

Abstract

References

GARCÍA MATILLA, E. (1981): Subliminal, escritoen nuestro cerebro. Madrid, Bitácora.

Link Google Scholar

HASS, C. (1971): Teoría, técnica y práctica de la publicidad. Madrid, Rialp.

Link Google Scholar

MANDER, J. (1981): Cuatro buenas razones para eliminar la televisión. Barcelona, Gedisa

Link Google Scholar

MARMORI, G. (1977): Iconografía femenina y publicidad. Barcelona, Gustavo Gilí.

Link Google Scholar

MEYERS, W. (1984): Los creadores de imagen. Barcelona, Planeta.

Link Google Scholar

PACKARD, V. (1959): Las formas ocultas de la propaganda. Buenos Aires, Sudamericana.

Link Google Scholar

PENINOU, G. (1976): Semiótica de la publicidad. Barcelona, Gustavo Gili.

Link Google Scholar

Fundref

This work has no financial support

Crossmark

Technical information

Metrics

Metrics of this article

Views: 34359

Abstract readings: 30682

PDF downloads: 3677

Full metrics of Comunicar 5

Views: 862634

Abstract readings: 757284

PDF downloads: 105350

Cited by

Cites in Web of Science

Currently there are no citations to this document

Cites in Scopus

Currently there are no citations to this document

Cites in Google Scholar

Currently there are no citations to this document

Download

Alternative metrics

How to cite

Gabelas-Barroso, J. (1995). El duende televisivo. Comunicar, 5, 29-35. https://doi.org/10.3916/C05-1995-06

Share

           

Oxbridge Publishing House

4 White House Way

B91 1SE Sollihul United Kingdom

Administration

Editorial office

Creative Commons

This website uses cookies to obtain statistical data on the navigation of its users. If you continue to browse we consider that you accept its use. +info X