Television and narratives: cultural identities in globalization age

 Maria-Immacolata Vassallo-de-Lopes, São Paulo (Brazil)

https://doi.org/10.3916/c30-2008-01-005

Keywords

Television genre, cultural and national identity, globalization, interculturality, communication and television, television fiction

Abstract

This paper describes a current research integrated in an international and interdisciplinary project and developed in a global environment between two different tendencies: integration and desintegration. In this scenary, television narrative arises as an essential tool to create and consolidate new cultural identities in order to get a popular narrative on the concept of nation.

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