Audiovisual literacy, audiovisual production, television, mass media, citizenship


Building and expanding from the classic methods of audiovisual education, this article proposes strategies to achieve a global audiovisual literacy and a full citizenship. Critical reading is supplemented with a high-quality systematic audiovisual production on ordinary subjects and raises awareness of the role the media play in a cultural democratization and in a more equalitarian society. In a genuine democracy there is no education, culture, or high-quality television without the full participation of the citizens.


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Novelli-Osorio, C., & Pincolini, C. (2008). Television of proximity and audiovisual literacy. [TV de proximidad y alfabetización audiovisual]. Comunicar, 31.



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